Barbara Cassidy, President and Chief Operating Officer
I have the overall responsibility for establishing the mission, vision and strategy of the organization while driving execution and creating best practices for STG operations. I oversee performance management of each business practice in addition to managing a global network of IT professionals.
Prior to founding the Spencer Thomas Group, I held various positions in the IT industry with Intel and the Sun Microsystems value-added reseller Bridge Information Systems (now a part of Reuters Group) in New York City. In addition to my IT background, i also have 20 years of experience in media sales focused primarily in the areas of global technology, defense, telecommunications and issue/advocacy. As a consistent top-producing account manager with award winning WTOP News Radio in Washington, DC, I drove major account sales to Fortune 500 companies. The National Journal reported on one of my advertising campaigns featuring nationally syndicated talk show host Don Imus of the Imus in the Morning Show. In 2008, I founded Metrics Media a full-service media buying firm.
I also serve on the regional advisory board of Big Brothers Big Sisters of New Hampshire and chairs the development committee for the seacoast region. I graduated with a BS in Business Administration from Northeastern University in Boston, MA.